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Today many news
agencies are looking for ways to transition from
straight print
news delivery to combined electronic/print news delivery
services. Nearly
all newspapers today have Web sites that deliver daily
news, features,
and classified ads in an electronic format. Of these,
nearly all sell
banner ads based on site traffic.
Newspaper
in Education (NIE) programs do a great job of boosting circulation while
fostering the next generation of newspaper readers. It's time now for NIE
coordinators to address the issue of building Web site traffic as well. Learners Online, Inc. has a
tool that does both.
Introducing
WebCurrents, a weekly syndicated online lesson
primarily for secondary grade levels. WebCurrents takes
students
on an online journey of discovery to the best educational sites on the Web,
all of which are tied closely with a significant news
event that week. Lessons end with a newspaper-themed
activity that students can complete online or offline
with a current issue.. Like any syndicated feature, your Webmaster posts
the lesson content
directly onto your site, so you build traffic while
students and teachers
learn from the best resources the Internet has to offer.
See for yourself by browsing our lesson
archive.
21 news agencies from
markets all across the U.S. are currently using
WebCurrents to
build site traffic and
encourage Internet learning. Now
is a great time to add WebCurrents to your NIE or
news site.
For pricing
and syndication details, please contact Mary
Ashmore at
(800) 672-6988
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